How Selling Works

Understanding the home selling process is easy. And when you’re ready, we’re with you every single step of the way.

Determine strategy and price

First thing, even if you’re still thinking about selling, we’ll get together to discuss your wishes, timelines and goals. We’ll also go over when’s the best time for your house to hit the market. Then we’ll review your up-to-the-minute local valuation reports. Together, we’ll find the price that’s right for you.

Prepare and list

Once your home is prepped, our team will produce professional photos and other media. Your listing will be featured online, signs will go up, and we’ll ensure the proper printed materials (including offer sheets) are ready and available.

Market debut

Just like that, your home’s availability gets broadcast to every agent and broker in Northern Michigan and beyond. It also goes out to our huge regional and national group of affiliates and selling resources, including Zillow and

Showings and tours

Always under the care and direction of your agent, interested buyers are vetted, scheduled, and guided through your home. Even if they’re already working with their own agent, they’ll always be accompanied by a professional.

Reviewing offers

Here you’ll take advantage of our expertise in contract review and negotiation to ensure you get the fairest, safest, and overall best deal for you. We then make sure that easy-to-understand timelines and clear deliverables are coordinated and executed properly.

Smooth closing

Once you’ve chosen and agreed to the best offer for you, it’s time to close. We’ll handle all the paperwork, communication and follow-up. Our expert coordination will ensure everything is quick and easy for you.

Remember, we’re homeowners, too!

Having personally gone through the selling (and buying, and moving, and…) process more times that we’d like to remember, we understand how to make your experience a positive one.

This makes us much more than just your real estate agent. We’re also your guide and advisor. We support you 100% all along the way.

Together with our commitment to detail, energy, and solid business sense, we’ll get your deal done.

Let's Talk!